PHO KIT
BRANDING x PACKAGING
Pho Kit is a self authored product to be sold in Local food markets. The goal of this project was to demonstrate how Vietnamese restaurants could be integrated to the same market plane as bakeries and local shops that distribute their products around town.
TEMPLATE DESIGN
The pho kit template is a custom design built for shipping and waste minimization. The star bowl collapse to add twice the amount of shipping space compared to competing microwave noodle bowls. The folding lid also allows for saving left over pho if the meal is not finished.