ONE REEL

BRANDING x WEB

One Reel has been a staple of the Seattle arts community for over 40 years. They are responsible for creating Bumbershoot, City of Music Career Day, Teatro ZinZanni, Family 4th at Lake Union and more. Rebranding One Reel was one of my most fulfilling experiences as a designer, not only because of the final work, but because I contributed the legacy of the company. Along with the rebrand we also created onereel.org, a site that features the history of One Reel, events, and a catalog of every bumbershoot poster (except one) ever made. This project built with the team at Soup Standard.